Error: Twitter did not respond. Please wait a few minutes and refresh this page.
Tags5 Technologies That Change Shopper Marketing Award Best Practices Cause Marketing Consideration Set Consumer Definition Digital E-commerce Essentials Execution Facebook Framework Guest Authors M-Commerce Measure Millennials Minority Marketing Neuromarketing Packaging Path To Purchase POP material Sensory Marketing Shopper Insight Shopper Marketing Shopper Solution Shop Window Social Gaming Social Media Supertrends Technologies Trends Typification Word-of-mouth
May 2017 M T W T F S S « Oct 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31
Tag Archives: Packaging
Sensory marketing has drawn a lot of attention during the last decade. It is defined as “marketing that engages the consumers´ senses and affects their perception, judgment and behavior.”¹ Retailers and manufacturers recognized that multi-sensory brand experiences increase perceived product … Continue reading
Packaging is arguably the most important marketing vehicle for any brand at the POS. Millions of dollars each year are spent on designing or redesigning a product’s package to attract shoppers’ attention. However, little thought is placed on designing secondary¹ … Continue reading